Ellgy Plus is a pharmaceutical product that focuses on cracked heels and treating corns & warts.
We created a unique creative approach to showcase the product USP and educate consumer about its features and benefits.
We developed an incentives campaign with creative campaign mechanics (type of game), incentives and a customized user journey to achieve optimal results, particularly in terms of Conversion.
Our goal is to generate brand awareness and drive traffic to campaign microsite. To incentivize participation, we developed a unique set of creative assets that effectively showcase both the brand and campaign details.
Total Receipt Submission compared to 2022
Increase interaction compared to 2022
Increase Microsite Visit
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